wyind – The Wedpreneur

{Ep.80} Defining Success & Building Structure for Wedding Professionals

{Ep.80} Defining Success & Building Structure for Wedding Professionals Podcast Episode Show Notes Success in the wedding industry is often defined by being fully booked, constantly busy, or doing more every year. But for many Wedpreneurs, especially those navigating changing capacity, motherhood, or burnout recovery, that definition no longer fits. In this episode, Leigh explores […]

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{Ep.79}: Keep, Cut, Fix- What to Carry Into the New Year as a Wedpreneur

Keep, Cut, Fix: What to Carry Into the New Year as a Wedpreneur Podcast Episode Show Notes The start of a new year often comes with pressure to do more, change everything, or start over. But for many Wedpreneurs, especially those navigating changing capacity or new seasons of life, that approach simply isn’t sustainable. In

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{Ep.78}: Reset, Don’t Restart A January Reality Check for Wedding Pros

Feeling like January is more "whew, I survived," than "let's conquer the world"? If you're nodding your head while sipping your third cup of coffee, you're definitely not alone. Welcome to our deep dive into Episode 78, where we get brutally real about post-holiday burnout, the pressures of the "New Year, New Me" BS, and

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Are You Making These 7 AI Mistakes That Could Kill Your Wedding Business in 2025?

Listen, I'm going to be real with you for a hot minute. If you're running a wedding business in 2025 and you're NOT using AI, you're already behind. But here's the kicker – if you're using AI wrong, you might actually be worse off than doing nothing at all. I've been watching wedding pros dive

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{EP51}: Introduction to New Host and the Future of The Wedpreneur

Podcast Shownotes Leigh emphasizes that whether you are new in the industry or a seasoned pro, each episode of Wedpreneur Podcast is filled with valuable information aimed at helping you build and grow your sustainable and profitable wedding business. The podcast releases new episodes every Thursday, and all previous episodes by founder Mary Swaffield are

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Registering your wedding business

Once you’ve decided on the name (hooray!), you’ll need to register it. Because I work with clients in the US and in Canada, I’m going to do my best to break this down by country. Disclaimer! Your requirements may differ from state to state and province to province. I highly recommend you research the rules

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Name your business

This sounds a lot easier than it is. This is a BIG decision, and you should give yourself lots of time to brainstorm and research. Grab your notebook, and jot down every name that comes to you – the good and the bad. You never know – you may hate it today, but you may love

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Develop your launch budget

What? We’re going to talk money already? You bet. This is the MOST IMPORTANT step, and it’s the one that is often skipped. Big mistake. Huge. Listen, you may not want to think about money, but guess what? You’re about to be a business owner, and money is a huge part of that, so you’d

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